An Aberdeen Marketing Agency Built on Results, Not Promises
Arch 35 Marketing was founded in February 2025 with a straightforward idea: Aberdeen businesses deserve marketing that's measurable, transparent, and actually works.
We're not a big agency with layers of account managers between you and the work. We're a small, focused team that works directly with business owners to improve their visibility online and generate more leads.
Our Story: One Year and Counting
Arch 35 Marketing started because too many Aberdeen businesses were paying for marketing they couldn't measure. Agencies that sent monthly reports full of graphs but couldn't answer the question: "Did this actually generate any new business?"
We set out to do it differently. Every piece of work we deliver connects back to a commercial outcome. SEO isn't about rankings for rankings' sake, it's about getting more of the right people to your website and turning them into enquiries. Social media isn't about posting for the algorithm; it's about building trust with the people who might actually buy from you.
In our first year, we've built a client base of 12+ businesses across Aberdeen and Scotland, spanning professional services, hospitality, catering, trades, and technology. We've helped clients double their organic traffic, increase enquiries fourfold, and build online visibility they'd never had before.
We're still small, and that's deliberate. It means you work directly with the people doing the work. No account managers relaying messages. No junior staff learning on your budget. When you call Arch 35, you get the team that's actually building your strategy.
Key Milestones:
February 2025
Arch 35 Marketing was founded in Aberdeen. First client onboarded within weeks.
Spring 2025
Joined the Aberdeen & Grampian Chamber of Commerce. Began attending and contributing to local business events.
Summer 2025
Expanded to 8+ active clients. Serena joined as a marketing assistant. Launched web design partnership.
Autumn 2025
Robert Gordon University placement partnership established. Client results accelerating, Grub Fresh Food's organic traffic doubled.
February 2026
Turned one year old. 12+ active clients. Katie joins as an RGU placement student. Targeting Scotland-wide expansion.
Our Team
Darren Cadger
Founded Arch 35 in 2025. Leads all client strategy, SEO, and business development. Hands-on with every account and directly accountable for results.
Managing Director & Lead Strategist
Serena Joseph Anthony
Supports content creation, social media management, and client reporting across the Arch 35 portfolio. Keeps the day-to-day running smoothly.
Marketing Assistant
RGU Placement StudentKatie Oliver
Third-year Business Management student at Robert Gordon University. Handles social media content for clients and supports SEO and GBP work.
Why Arch 35?
There are bigger agencies in Aberdeen. We're not trying to be the biggest: we're trying to be the most useful.
We measure everything
Every action is tracked. Every report shows what we did, what moved, and what we're doing next. You'll always know whether your investment is working.
SEO built into everything
SEO isn’t an afterthought. Every page, blog, and campaign we produce is designed to help your business appear in search results and attract the right traffic over time.
Actually in Aberdeen
Not a remote agency claiming local presence. We're at 35 South College Street. We go to the same networking events, know the same people, and understand the local market.
Direct access to the team
No account managers, no ticket systems, no waiting for callbacks. You speak directly to the people doing your work. Usually the same day.
Marketing that actually gets it done
Ideas are easy. Execution is what matters. We focus on consistent progress, improving your website, publishing useful content, and strengthening your visibility month after month.
Investing in the next generation
We partner with Robert Gordon University to offer placement opportunities. It keeps us sharp, gives students real experience, and supports Aberdeen's talent pipeline.
Built for Partnerships
At Arch 35, collaboration sits at the heart of how we work. As an Aberdeen marketing agency, we believe the strongest results come from partnering with organisations that share our standards, values, and commitment to delivering real impact.
That’s why we’re proud to be a Trade Partner with Robert Gordon University (RGU), supporting the next generation of business talent, and why we work closely with Pixel Glow Digital, our dedicated web development partner. Together, we combine specialist expertise across strategy, design, development, and SEO to provide clients a joined-up, modern approach to growth.
These collaborations enable us to offer more than standalone marketing support. We provide a network of skills, knowledge, and innovation that helps businesses build momentum and thrive.
