An Aberdeen agency
that does
the work.
Founded in 2025, Arch 35 Marketing was built around one idea: that small and medium businesses in Aberdeen deserve better marketing support than they usually get. Honest, practical, and focused on what actually works.
Built from the ground up.
No shortcuts.
Arch 35 was founded in February 2025 by Darren Cadger with a clear focus: help Aberdeen businesses improve their online visibility through SEO, social media, and digital strategy that makes commercial sense.
The name comes from the 35th architectural arch of the Forth Bridge. Something built to last, engineered properly, and designed to carry weight. That's what we aim to be for the businesses we work with.
We're based in Aberdeen and work primarily with SMEs across Aberdeen, Aberdeenshire, and Scotland. Our clients include businesses in food service, construction, engineering, coaching, hospitality, and professional services. What they share is a need for marketing that works without the noise.
We're not a large agency. We're a focused team that cares about doing the job properly. Every client gets real attention, not an account manager who delegates everything and disappears.
What you can expect
working with us
We tell you what we find, not what you want to hear. If your current marketing isn't working, we'll say so. If something isn't worth doing, we'll say that too. You hire us for an honest view, not for validation.
Every month you get a plain-English report. What we did, what moved, and what's next. No padding, no vanity metrics, and no reports designed to make us look busy. Results speak for themselves.
We don't promise page-one rankings in 30 days. We tell you what's achievable, how long it typically takes, and what we'll need from you. We'd rather lose a client early than overpromise and underdeliver.
We understand the Aberdeen and Aberdeenshire market. The sectors, the search behaviour, and the competitive landscape. That local context shapes better strategy than a generic agency working from a template.
We measure success by what matters to your business: enquiries, rankings, traffic, and leads. Not likes, impressions, or engagement rate. Every piece of work connects back to a commercial outcome.
We don't churn clients. We work with businesses we can actually help, stay across their accounts properly, and aim to be part of the team, not just another supplier sending invoices.
Small team.
Big attention to detail.
We're a small, focused group. That's by design. Every client gets real access to the people doing the work, not a chain of account managers.
Darren leads client strategy and technical SEO across all accounts. He founded Arch 35 in 2025 with a focus on helping Aberdeen SMEs get real, measurable results from their digital marketing.
Serena handles content creation, scheduling, and social media management across a number of client accounts, keeping things consistent, on-brand, and useful to the audiences it reaches.
Bubbles attends strategy sessions, provides moral support during deadline crunches, and has never once sent a bad email. His standards are impeccable.
